Sweepstakes and Contest Fulfillment
Sweepstakes and Contest fulfillment is similar to rebate fulfillment in that an entry typically requires that the customer provide at a minimum their name and contact information, giving the company a way to target potential customers. Contests, or competitions, can also require a qualification process. Depending on the number of prizes, a winner or multiple winners are selected randomly from the pool of entries. The winners are then notified and prizes are appropriately conferred. Sweepstakes and contests are another way in which manufacturers and retailers can boost sales of participating products, as well as gather information about their customers for marketing purposes.
